We're thrilled to share that PLAYALUXE is now stocked on Wolf & Badger. This partnership marks a major milestone in our journey as a direct-to-consumer luxury swimwear brand and highlights our commitment to sustainability, inclusivity, and exceptional design.

Wolf & Badger is a global marketplace that champions independent brands making a difference. With flagship stores in London, New York, and Los Angeles, and a highly curated online platform, Wolf & Badger is known for spotlighting brands that share a commitment to ethical production, unique aesthetics, and responsible business practices.

For PLAYALUXE, that alignment is no coincidence. As a female-founded, eco-conscious swimwear label, we knew Wolf & Badger was the right home to expand our reach. Our shared values make this collaboration not only a natural fit, but also a powerful opportunity to tell our story to a global audience.

Partnering with Wolf & Badger allows PLAYALUXE to connect with customers who actively seek out high-quality, sustainable fashion. It also gives us access to a wider community of independent designers, creative shoppers, and tastemakers who support conscious consumerism.

Every PLAYALUXE piece listed on Wolf & Badger is made with premium recycled fabrics, designed in bold colors and custom prints, with many styles offered in inclusive sizing from XS–4X. By offering our core and seasonal styles through Wolf & Badger, we're able to bring our eco-luxe endless summer ethos to a broader market while staying true to our values.

Our assortment on Wolf & Badger features a curated selection of best selling styles for women and men. You'll find:

• Signature bikini sets and one-pieces
• Bold, fashion-forward swim trunks with built in compression short liners
• Coordinated cabana sets made for summer getaways
• Elevated cover-ups and mini dresses perfect from beach to bar

And just like when you shop direct on our website, you can can count on inclusive sizing, sustainable materials, and elevated packaging for every PLAYALUXE order.

Looking for our most-loved styles? Discover the pieces PLAYALUXE x Wolf & Badger shoppers are adding to their cart again and again. From statement swimwear to sleek men's resort sets, these standout favorites are making headlines on Wolf & Badger. 

Shop our Wolf & Badger best sellers below and see why customers can’t get enough.

This isn’t just about adding another retailer. It’s about joining a movement. Wolf & Badger's strict sustainability criteria and brand approval process ensures that only truly values-driven labels make the cut. That means when you shop PLAYALUXE on Wolf & Badger, you're not just buying swimwear—you're supporting independent, conscious fashion.

We're excited to continue growing this partnership with new seasonal drops and exclusive styles in the months to come. As we head into high summer, you'll also see select PLAYALUXE looks featured in Wolf & Badger's online content and campaigns—so keep an eye out!

We're proud to be featured alongside some of the most innovative brands in independent fashion. Thank you for supporting PLAYALUXE on this next chapter of our journey. 

Discover the full PLAYALUXE x Wolf & Badger Collection Now.

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PLAYALUXE x Wolf & Badger

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